“Above the line” is a common term in marketing used to refer to large-scale actions that seek to position or build a brand, as opposed to “below the line” techniques, which segment initiatives according to specific client groups. In the field of cultural transformation, a new definition of “above the … Read More » about Do you live and work above or below the line?
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Nadal, Federer and Djokovic: a trilogy of sustainable success
Elite sport is a great laboratory to detect the keys to sustainable professional success. An analysis of the best athletes in … Read More » about Nadal, Federer and Djokovic: a trilogy of sustainable success
How to achieve your best version: make a bet on your Ikigai!
What are the professions that put at stake your best talents, in which you enjoy, are those valuable to the world and you can … Read More » about How to achieve your best version: make a bet on your Ikigai!
10 paradoxes of today´s management
We live in times when managers face multiple paradoxes in their management. It is the same as managing complexity. We propose … Read More » about 10 paradoxes of today´s management
Digitalization: 10 key success factors
Digitalization is a hot topic in management due to its relevant impact on different business sectors and the way people are … Read More » about Digitalization: 10 key success factors
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Anti-fragile employees: welcome to the future
Antifragile is a characteristic of people who manage well during changes, volatility, chaos or by chance. Nassim … Read More »
People management: 20 opportunities for 2020
2020 is already here. And like every new year, it is a good time to consider good purposes that help us reinvent … Read More »
The best companies will be data … and intuition
The data is the new oil and fuel for digital economies. It is clear that the multiple technological advances in … Read More »
Authentic leadership is serving others and not serving yourself
What are the objectives of a leader? What legacy does a leader want to leave? There is a crisis of leadership: … Read More »
Reinventing recruitment to win the future
15 large successful companies (including Google, Apple, IBM, Bank of America or EY) no longer require a university … Read More »
